U.S. News Best Senior Living Overview

In partnership with Activated Insights
With over 50 million visitors per month, U.S. News & World Report is the global authority in health ratings and consumer advice.

CCRC and Life Plan Communities - Don't miss out!

  • 127 CCRC and LPC's participated in Year 1. Year 2 deadline is quickly approaching.
  • By participating, you'll have the chance to contend for U.S. News Best CCRC and LPC

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U.S. News Best Senior Living

Overview and How to Participate

For over 30 years, U.S. News & World Report has worked with leading providers of all health-related sectors, locations, and sizes to recognize those who provide the best care. Independent evaluations from a trusted source can help families make better decisions and have a more positive experience.

What is U.S. News Best Senior Living?

In 2022, U.S. News & World Report is releasing its inaugural Best Senior Living ratings to help families choose among best senior living communities and care options in their area. Activated Insights supports U.S. News by working with providers to administer the survey to residents and families. Survey participation is required to be eligible for a potential Best Senior Living recognition.

U.S. News intends to recognize communities in the following categories:

  • Independent Living
  • Assisted Living
  • Memory Care
  • Life Plan/Continuing Care Retirement Communities

What you get by registering


Expanded Profile

Participating communities will have expanded profiles on USNews.com with highlights and information.
U.S. News


Participating communities have the potential to earn awards and receive accolades which are 100% based on the data.

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High Level Insights

Get the average CES across your brand versus benchmarks. Some providers choose a data subscription for additional insights.

How It Works

How to Participate

Surveying is a simple two-step process: 

  1. Complete the application form at the link below.
  2. Initiate customer survey process (see sample survey)

Benefits to Participating

Communities that earn recognition by U.S. News will benefit from high visibility, an independent quality assessment they can refer families to, and branding elements that can be used in consumer marketing.

What is the timing?

The Best Senior Living survey period for 2023 publication is now live and will close on 11/24/2022, which means participants must sign up to survey ASAP U.S. News expects to publish a list of the Best Senior Living at the beginning of the new year.

Jeff Fischer, MBK Senior Living

Jeff Fischer, President, MBK Senior Living Discusses U.S. News participation. See more testimonials here.

Client Quotes

The media only seems to care when Mom was dropped or when Mom had something bad happen under our care. With USNews, it will be good to get positive recognition for our team member's day to day work.

- Joe Hessley
CEO, WindRiver

We get so many more thank you notes from families than bad issues. Most people who are not in senior living don't know that.

- CEO of a 50+ community brand

Frequently Asked Questions (FAQs)

What is included with the registration fee?

The registration fee covers the costs of administering your resident and family survey, which includes a high-level summary of overall results. Detailed survey results and raw data will be provided at an additional cost. Survey participation is required to be eligible for a potential Best Senior Living recognition. U.S. News Best recognition is not guaranteed upon survey completion.

What does surveying entail?

You'll work closely with Activated Insights to administer a standard Customer Engagement survey. The survey runs for 2 weeks and typically takes between 2-6 weeks to prepare for. Preparing for the survey involves creating your participant list, communicating that the survey is coming, and supporting participation during the survey period.

What are the survey questions?

The Customer Engagement  survey (CES) is a standardized proprietary instrument developed from peer-reviewed literature on resident and family satisfaction. Across the thousands of residents and family members who have completed the CES, it takes an average of 10 minutes to complete. During the onboarding process, your Activated Insights Program Manager will share the survey questions and help you configure the survey to use your location’s naming conventions.

How will survey data be used?

U.S. News will receive aggregated data by community location to run analytics and identify high performers. You may elect to provide optional customer testimonials that U.S. News may use on its website. 

How will U.S. News present my community’s information?

Many senior living communities already have a profile on the U.S. News website, which can be accessed at https://health.usnews.com/senior-care. U.S. News may incorporate some of the survey results into your community’s profile on its website. After the survey period has closed and results have been prepared, U.S. News intends to recognize communities that achieve the best results in its evaluation. U.S. News publications typically include press announcements and accolades for the high performers on its website.

When will I know if I earn recognition by U.S. News?

The 2022 Best Senior Living will be available this Spring. Participants will find out if any of their communities will be recognized a few weeks before publication.

Are survey results confidential?

Yes, the results are confidential. U.S. News will assess results in the aggregate by community, and will not receive personally identifiable information from survey participants, except for optional testimonials.

Can I help my residents take their survey?

It is important that residents and family members present their own opinions in the survey. However, we recognize that some people need assistance with completing their responses. Residents who need assistance can get help from other residents as well as their community’s survey champions. For independence of survey answers, it is important that only a minority of residents receive direct assistance. Through technology, sophisticated algorithms are used to detect when it is not a resident or family member answering the survey.

Is there a fee to participate in the Customer Engagement Survey?

There are registration fees that cover the costs of administering the survey, including technology server and messaging costs of Activated Insights.

Who qualifies for U.S. News Best Senior Living?

Independent Living, Assisted Living, Memory Care (Alzheimer's Care), and Life Plan Communities / Continuing Care Retirement Communities. E-mail us to learn more at hello@activatedinsights.com

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