AN ACTIVATED INSIGHTS PODCAST
About the Show
Welcome to Vision: The Care Leaders’ Podcast—a podcast that gives you an inside look at what’s happening in long-term and post-acute care. Host Linda Leekley sits down with industry leaders to discuss pressing challenges, operational best practices, and rising trends, and answer top-of-mind questions from providers across the nation.
All Episodes
Kevin Smith, CEO of Best of Care in the greater Boston area shares what's top of mind for him as his multi-million dollar independent agency continues to grow at an accelerated rate.
In this episode, we'll hit on:
- COVID vaccine rollout and messaging - Scaling your HR Department - Pressure testing your administrative infrastructure - Pursuing opportunities: quality vs quantity - Growing from $5M to $10M and beyond
Amy Selle, Vice President and Erica Horner, Home Care Sales Consultant at corecubed breakdown which sales strategies will continue to work for our industry as remote work, digital communication and COVID still dictate the ongoing landscape.
Marissa Snook, President/CEO and Stacie Gillespie, Director of Search Marketing at corecubed download major trends in digital marketing that home care owners need to take advantage of and watch out for in 2021.
Jessica Nobles, Founder of Nobility Care Solutions and Executive Administrator of Home Care Ops is here to share how to validate and give a voice to your caregivers, the importance of an EVP and what the hierarchy structure looks like for her care team.
Jake Rankin, the Founder and CEO of Talem Home Care & Placement Services out of Broomfield, Colorado answers the top 5 questions home care providers are asking to fuel growth as we launch into a new year.
Howard Stein, Owner of Home Helpers in Monmouth County, NJ started his agency in February 2020 — here's what he experienced jumping into the industry, hiring his first employees and operating an agency amidst a pandemic.
Aaron Marcum, Founder of Activated Insights is here to talk about starting his own agency in 2001, how his experience led him to found Activated Insights and why measuring client/caregiver satisfaction will improve the external care you provide and internal culture you create.
Kamran Nasser, Founder and CEO of NuevaCare in San Mateo, California is here to tell us how he built the #3 fastest-growing private company in Silicon Valley back in 2017. He ran NuevaCare successfully for just 4 years before he sold it — here's the story.
NYSHCP, President Kathy Febraio has developed and secured funding for a peer-to-peer mentorship program for home care workers in the state of New York. They’re four months into a year-long program, working with 6 home care agencies in upstate NY and NYC. Kathy’s here to discuss how she developed the program, the results so far and what they hope to accomplish over the next 6 months.
Dakota Aitken, now Branch Director at Home Helpers in Cour d'Alene, Idaho first started as a caregiver to make some extra cash before and during his time at the University. He quickly developed compassion and a love for the industry, which led him to his current role – here's his story.
Sandi McCann, Founder and CEO of Home Care of the Rockies in Boulder County, Colorado talks about building The HomeCare 100 — a 100-hour caregiver training program custom to her agency. She'll unload why they built a custom program, how they pulled it all together, what's included in the 100-hours and what recruitment and retention results have derived from this exceptional training program.
Gregg Mazza, Founder and CEO of Home Care Breakthrough Solutions is here to talk about the big three challenges impacting the industry: staffing, meeting new client demand and holding your entire team accountable. From growing his own agency to $5M+ to consulting with hundreds of home care providers, he's got a solid understanding of these challenges and new ideas to tackle them in the present day.

MEET THE HOSTS
Linda Leekley
Vision Host, Chief Clinical Officer – Activated Insights
Linda Leekley BS, RN founded In the Know Care Professional Training more than 20 years ago. Currently, she serves as Chief Clinical Officer for Activated Insights. Her experience in clinical education, acute care, and post-acute care make her a respected voice in our industry, with expertise in the recruitment and retention of care professionals, building strong care professional teams, upskilling care professionals, and using training as a marketing tool.